Lightboxes pose a way to present additional information to your users after a certain event or trigger.
In the context of Bunting, good uses for these tools are to create brand awareness (such as promoting a featured item specifically), reiterating unique selling points (such as the number of 5 star reviews), gaining feedback via forms, and encouraging sales via promotions.
Continue reading Creating Lightboxes
Good content is the foundation of the web, and this should also be applicable to your lightbox content.
We would recommend using the following lightbox guidelines:
- Size of no larger than 900x450px.
- Font Size of at least 16px.
- Clear contrasting colours, especially where the close button is concerned, and any other calls-to-action.
- Use either PNG or JPG for any background images.
Continue reading Designing captivating lightbox content
This document details how Bunting complies with the GDPR, and is intended to help our users become GDPR compliant when using Bunting. Nothing in this document should be treated as legal advice, and we strongly recommend our users seek legal advice as part of their GDPR preparations.
Bunting has been preparing for GDPR since early 2017. We have had a full data protection audit, working with data protection lawyers to ensure total compliance. Our processes and our software have been updated to meet GDPR requirements since mid 2017, well before the deadline.
Continue reading Information about the GDPR for Bunting Customers
It is now necessary to obtain consent from your customers in the EU in order to send email marketing communications, including abandoned cart emails. This must be an affirmative opt-in (not a pre-ticked box).
Before you can use Bunting’s email tools, Bunting must know that consent has been given from each recipient. By default, Bunting sets all visitor’s email subscription statuses as being opted out (‘optout’).
Continue reading How to update your email database in Bunting with customer consent (GDPR compliance)